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Chaitali Basu
The Brass Tree Vs Smart Writer : Friends Turned Foes
It was last summer, the month of May when I first encountered the magnificent Brass Tree. My manager asked me to write a product description for it as it was a popular product and had garnered significant interest, almost as if it were the Deigo Maradona of home decor items or the Pani Puri of Brass Items- always in demand. Seeing its images made me curious and smitten at the same time. It looked regal.
Published in May 2024
Durga Puja : Rituals, Relevance, and Ensemble
Durga Puja is one of Bengal’s grandest festivals, honoring Goddess Durga’s victory over evil. The five-day celebration blends rituals, food, fashion, and community bonding. Each day holds unique traditions — from Shosti’s Bodhon and Saptami’s Nabapatrika to Ashtami’s Kumari Puja, Nabami’s Sandhi Puja, and Dashami’s Sindoor Khela and idol immersion. Sarees play a central role, with women choosing specific styles and colors that reflect devotion, energy, and joy, making the festival a vibrant cultural experience.
Published in Oct 2023
The Nataraja Statue at the G20 Venue : A Marvel of Ashtadhatu Craftsmanship and Divine Symbolism
At the G20 venue, the Nataraja statue stands as evidence of India's lasting cultural and spiritual legacy. Generations of artisans have infused their expertise into this creation by utilizing the divine Ashtadhatu alloy. A symbol representing Lord Shiva's celestial performance, the statue encompasses comprehensive teachings about spirituality and philosophy; this symbol holds excellent importance.
Published in Sep 2023
The Diplomatic Power of Sarees and Indian Men's Ethnic Wear : Insights from the G20 Summit 2023
The influence of traditional Indian attire whether it is a Saree or men's ethnic wear on international diplomacy cannot be ignored. The G20 Summit of 2023 is and will remain a witness to such a phenomenon. These clothes hold a status much beyond the parameters of fashion, they are the bearers of cultural history, identity, and diplomacy. The Leaders and their partners donned traditional Indian attire to send a meaningful message of unity, respect, and dedication to international cooperation through their dress and strengthened the theme of "One Earth, One Family, One Future."
Published in Sep 2023
Copper : The Sacred Metal - Its Importance Revealed
Copper is considered holy in Hinduism and is often used in religious rituals and ceremonies. It is believed to possess spiritual and healing properties. Copper vessels are commonly used for storing and consuming water due to their purifying qualities. The article explores the significance of copper as a sacred metal in various cultures and religions, highlighting its historical and cultural importance. It emphasizes the reverence and practicality associated with copper in the context of spirituality and well-being. So next time you see any copper item, take some time to appreciate its uses and its integral part in the culture. Here the sacred metal is contributing to our good health for several generations and the next generation will also get its benefits.
Published in Jul 2023
Bhudevi Symbol of Wealth: Significance and her ancient Representation
Bhudevi, the revered Earth Goddess and consort of Lord Vishnu, embodies fertility, stability, and the nurturing force of nature in Hindu cosmology. Represented in ancient temple carvings and sacred texts, Bhudevi's symbolism bridges the spiritual with the material world—reminding us of our connection to the divine Earth. In this article, explore her timeless significance through Vedic interpretations, devotional beliefs, and cultural expressions that continue to inspire generations. Explore the divine presence of Bhudevi, the Earth Goddess and consort of Lord Vishnu. In this video, we dive into her spiritual significance, how she's represented in ancient temples, and why she remains a powerful symbol of stability, fertility, and devotion. Whether you’re drawn to sacred Hindu art or seeking deeper spiritual meaning, Bhudevi’s story offers timeless inspiration.
Published in Jul 2023
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